The unique texture-changing sponge Scrub Daddy will be exhibiting on stand H30 at This Morning Live with regular live demos showing just how this one of a kind material, goes from soft and malleable in warm water to rough and firm in cold water. His big brother Mega Daddy will be there too, so you can get the perfect selfie with our giant smiling sponge! We will have lots of the Scrub Daddy range on sale including Scrub Mommy and we will have exclusive show offers and discounted bundles available.

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